Kit vs MailerLite: Pricing, Free Plans and Fees
Short answer
At 1,000 subscribers, Kit Creator is USD 39 a month (USD 33 billed yearly) and Pro USD 79 (USD 66 yearly); MailerLite Comfort is USD 19 (USD 17.10 yearly) and Power USD 39 (USD 35.10 yearly). Kit's free plan covers up to 10,000 subscribers without visual automations; MailerLite Free covers 250 subscribers and 2,500 emails a month. Kit charges 3.5% + USD 0.30 on commerce sales.
On this page 6 sections
At a glance
| Plan | Kit CreatorUSD 39/moVisit site (opens in new tab) | Kit ProUSD 79/moVisit site (opens in new tab) | MailerLite ComfortUSD 12/moVisit site (opens in new tab) | MailerLite PowerUSD 25/moVisit site (opens in new tab) |
|---|---|---|---|---|
| Free plan | Yes (Up to 10,000 subscribers; no visual automations or sequences) | Yes (Up to 10,000 subscribers; no visual automations or sequences) | Partial (250 subscribers, 2,500 emails/month) | Partial (250 subscribers, 2,500 emails/month) |
| Entry paid at 1,000 subscribers | Creator USD 39/mo, or USD 33/mo billed yearly (USD 390/yr) | Creator USD 39/mo, or USD 33/mo billed yearly (USD 390/yr) | Comfort USD 19/mo, or USD 17.10/mo billed yearly | Comfort USD 19/mo, or USD 17.10/mo billed yearly |
| Top plan at 1,000 subscribers | Pro USD 79/mo, or USD 66/mo billed yearly | Pro USD 79/mo, or USD 66/mo billed yearly | Power USD 39/mo, or USD 35.10/mo billed yearly | Power USD 39/mo, or USD 35.10/mo billed yearly |
| Sending limits | Unlimited broadcasts, including Free | Unlimited broadcasts, including Free | Free 2,500/mo; Comfort 10× tier; Power unlimited (fair use) | Free 2,500/mo; Comfort 10× tier; Power unlimited (fair use) |
| Automations on free / entry | No (Visual automations and sequences need Creator or Pro) | No (Visual automations and sequences need Creator or Pro) | Partial (3 automations on Free; 50 on Comfort) | Partial (3 automations on Free; 50 on Comfort) |
| Selling / commerce fee | 3.5% + USD 0.30 per sale (includes card processing) | 3.5% + USD 0.30 per sale (includes card processing) | No platform cut listed on pricing; processor fees separate | No platform cut listed on pricing; processor fees separate |
| Trial | 14-day free trial on paid plans, no card | 14-day free trial on paid plans, no card | 14-day free trial of premium features, no card | 14-day free trial of premium features, no card |
| Sources: kit.com (opens in new tab) · help.kit.com (opens in new tab) · www.mailerlite.com (opens in new tab) · www.mailerlite.com (opens in new tab) · www.mailerlite.com (opens in new tab) · www.mailerlite.com (opens in new tab). | ||||
Kit vs MailerLite at a glance. Prices checked 28 Oct 2026.
Kit Creator
USD 39/mo
- Free plan
- Yes (Up to 10,000 subscribers; no visual automations or sequences)
- Entry paid at 1,000 subscribers
- Creator USD 39/mo, or USD 33/mo billed yearly (USD 390/yr)
- Top plan at 1,000 subscribers
- Pro USD 79/mo, or USD 66/mo billed yearly
- Sending limits
- Unlimited broadcasts, including Free
- Automations on free / entry
- No (Visual automations and sequences need Creator or Pro)
- Selling / commerce fee
- 3.5% + USD 0.30 per sale (includes card processing)
- Trial
- 14-day free trial on paid plans, no card
Kit Pro
USD 79/mo
- Free plan
- Yes (Up to 10,000 subscribers; no visual automations or sequences)
- Entry paid at 1,000 subscribers
- Creator USD 39/mo, or USD 33/mo billed yearly (USD 390/yr)
- Top plan at 1,000 subscribers
- Pro USD 79/mo, or USD 66/mo billed yearly
- Sending limits
- Unlimited broadcasts, including Free
- Automations on free / entry
- No (Visual automations and sequences need Creator or Pro)
- Selling / commerce fee
- 3.5% + USD 0.30 per sale (includes card processing)
- Trial
- 14-day free trial on paid plans, no card
MailerLite Comfort
USD 12/mo
- Free plan
- Partial (250 subscribers, 2,500 emails/month)
- Entry paid at 1,000 subscribers
- Comfort USD 19/mo, or USD 17.10/mo billed yearly
- Top plan at 1,000 subscribers
- Power USD 39/mo, or USD 35.10/mo billed yearly
- Sending limits
- Free 2,500/mo; Comfort 10× tier; Power unlimited (fair use)
- Automations on free / entry
- Partial (3 automations on Free; 50 on Comfort)
- Selling / commerce fee
- No platform cut listed on pricing; processor fees separate
- Trial
- 14-day free trial of premium features, no card
MailerLite Power
USD 25/mo
- Free plan
- Partial (250 subscribers, 2,500 emails/month)
- Entry paid at 1,000 subscribers
- Comfort USD 19/mo, or USD 17.10/mo billed yearly
- Top plan at 1,000 subscribers
- Power USD 39/mo, or USD 35.10/mo billed yearly
- Sending limits
- Free 2,500/mo; Comfort 10× tier; Power unlimited (fair use)
- Automations on free / entry
- Partial (3 automations on Free; 50 on Comfort)
- Selling / commerce fee
- No platform cut listed on pricing; processor fees separate
- Trial
- 14-day free trial of premium features, no card
Last checked 28 Oct 2026 · Prices from kit.com/pricing, Kit Free plan help and mailerlite.com/pricing.
Prices at 1,000 subscribers
Kit
- Free: USD 0 up to 10,000 subscribers (no visual automations or sequences).
- Creator: USD 39 a month billed monthly, or USD 33 a month billed yearly (USD 390 a year).
- Pro: USD 79 a month billed monthly, or USD 66 a month billed yearly.
MailerLite (Comfort / Power at the 1,000-subscriber tier)
- Free: USD 0 for 250 subscribers / 2,500 emails a month.
- Comfort: USD 19 a month, or USD 17.10 billed yearly.
- Power: USD 39 a month, or USD 35.10 billed yearly.
On MailerLite, yearly billing is nine-tenths of the monthly list at every published tier. That is a billing fact from the pricing page, not a limited-time offer.
Free plans compared
Kit’s free plan is the larger list: up to 10,000 subscribers with broadcasts, forms, landing pages, tagging and digital products, but no visual automations or sequences. MailerLite Free is smaller on list size (250) and monthly sends (2,500) but includes 3 automations out of the box.
Who each fits, based on published features and pricing
This is a reading of each vendor’s published pages, not a tested recommendation. Neither product has been tested hands-on for this page.
- Kit’s published plans fit creators who want a large free list for broadcasts and Creator Network growth, then pay for automations and Pro analytics.
- MailerLite’s published plans fit creators who want lower paid-tier prices at the same list size, with automations available from Free and Comfort.
Related
What this page doesn’t cover
It doesn’t rate deliverability, editors or support. Confirm your exact tier on each pricing page’s subscriber slider.
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Frequently asked questions
Is MailerLite cheaper than Kit?
At 1,000 subscribers on published prices, yes: Comfort is USD 19 a month vs Kit Creator at USD 39. Kit's free plan is larger (10,000 subscribers) but without visual automations.
Can I use automations on Kit's free plan?
No. Kit's help centre says visual automations, sequences, rules and RSS need a paid plan. Free includes forms, landing pages, broadcasts, tagging, digital products and the Creator Network.
What does MailerLite Free include?
250 subscribers, 2,500 emails a month, 2 seats, 3 automations, 3 forms, 1 landing page, 1 website (5 pages) and 1 digital product (pricing page, checked 28 Oct 2026).
What does Kit charge to sell digital products?
3.5% + USD 0.30 per sale on all plans, which Kit says includes card processing. Paid Recommendations income has a separate 23.5% fee on Creator and Pro.
Do prices change with list size?
Yes for both. Figures in this page use the 1,000-subscriber tier. Move the subscriber slider on each pricing page for your list size.
Is Kit the same as ConvertKit?
Yes. ConvertKit rebranded to Kit. Older search queries still use ConvertKit.